The release date of Akshay Kumar’s Marathi production venture 72 Miles Ek Pravas, which is being co-produced by Ashvini Yardi and directed by Rajiv Patil, has been postponed.
The proportion of erstwhile 30-40 films in a year has now reached up to nearly 80 to 100 films in the recent years. This has invariably resulted into a higher competition in the market of Marathi feature films too. Since 3 to 4 films are being released on the same day, the respective film producers too are being seriously affected by this trend, as a result of the audiences and theatres being divided among these concurrently releasing films. 26th July too was going to witness a release of three big banner Marathi films. These included a Marathi film ‘72 MILES: EK PRAVAS‘ produced by Akshay Kumar and Ashwini Yardi’s Grazing Goat Pictures. It based on novel ’72 Miles’ written by Ashok Vhatkar & Directed by Rajiv Patil.
But now the date of release of this ambitious film has been postponed in order to avoid the aforesaid disaster of the division of the audiences and also the theatres. Therefore now this film ‘72 MILES: EK PRAVAS‘ is going to release on 9th August instead of its previously scheduled date of 26th July. This information was communicated by Mr. Jayesh Muzumdar, the director of the Commercial and Regional Films Division of Viacom18, the company looking after the distribution and presentation of this film.
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While giving more details in this context Ms. Ashwini Yardi of the ‘Grazing Goat Pictures’, said, ‘After presenting a hit film in Hindi like ‘Oh! My God‘, the production company ‘Grazing Goat Pictures’ has stepped into the segment of Marathi films through the film ’72 Miles– Ek Pravas’. The Marathi audiences are always known to be choosing the films that contain subjects of some vital substance. The Marathi audiences have always accorded their first preference to the films that present a social reference blended with entertainment. The film ’72 Miles– Ek Pravas’ contains both of these elements and it is for this reason this decision has been taken so that the film can attract highest possible audiences as well as it shall be able to released at highest number of theatres at a time’.
Smita Tambe, Chinmay Sant, Sharvani Solaskar, Isha Mane and Chinmay Kambli have played the lead roles in this film.
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